Job Title: Marketing Manager – SaaS Product - Public Sector - London

Location: London

Job Description

Are you currently a Marketing Manager?

Are you currently doing B2B Marketing?

Are you taking SaaS products to market?

Do you want to be part of an organisation that has a positive social impact on society?

If so…we want to hear from you!

Our client is one of the market leaders in providing specialist rehabilitation SaaS platforms to the public and private sector across the UK. They are now looking for Marketing Manager to join them due to the company’s success and growth.

The ideal candidate will have a background in B2B Marketing, to help shape and eventually own the marketing direction for the company as they grow. The ideal candidate will have a proven portfolio of collateral and web design, and understanding of lead generation and experience of taking tech/SaaS products to market.It is important that the Marketing Manager can reflect the positive social-impact on society that this product is having; their message to market is sensitive, high-impact and powerful.

The Marketing Manager role would be suitable to an individual that can regenerate a website, social media presence, can provide marketing material for events, google ad words, a digital marketing background and can understand a brands concept in the market. The message to market needs to be subtle, clever and can represent the brands sensitivity and solution it is providing to society.

If you do not have experience of marketing within the public sector, but do have experience of marketing tech products then please apply. Bringing ideas and creativity, as well as taking direction well is the attitude required for this Marketing Manager position.

Key Responsibilities/Duties:

  • Ownership, creation and delivery of marketing strategies within agreed budgets

  • ·Website updating and development

  • ·Social media account management and strategisation

  • ·Creation of marketing collateral across all sectors that the business operates within

  • ·Event management

  • ·Managing partner relationships (key clients; agencies)

Desired Knowledge and Experience:

  • Knowledge of the GovTech sector

  • Experience in a data-driven B2B environment essential

  • Digital marketing

  • Demonstrable experience in brand awareness and growth

  • Experience of developing acquisition strategies

  • Website development (esp. Wordpress)

  • Adobe suite

  • Experience of reporting to board level

  • Demonstrable ownership of large budgets

  • Competent user of Google Analytics

  • Demonstrable social media growth and knowledge of industry ‘best practice’

If this role sounds of interest, please apply below and a member of the delivery team will be in touch with you to discuss further.

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